Read case studies on how entrepreneurs have applied these techniques to build massive companies in short time frames. Learn the techniques that digital companies like Google, Linkedin and Facebook use to scale and double in size in a short period of time. I recommend reading this book as an exercise in how not to create and scale a business and to give you some insights into the minds of these ruthless and criminal Silicon Valley execs.Blitzscaling is all about rapidly growing and scaling a business or product. Hoffman teaches these techniques at Stanford which goes a long way into explaining why the technology sector in Silicon Valley is so awash with illegal practices and frankly Stanford should be held to account for holding at least some responsibility for the emergence of illegal surveillance capitalism as a business model - a model which causes massive harm to human rights and society as a whole. In his own words, Hoffman does not consider laws to be relevant to the business world and shrugs them off as 'little fires' that you can just leave burning because they are irrelevant. That he celebrates his technique as being the same as the Nazi's during the Blitzkrieg should set off enough alarm bells but the fact that throughout the book Hoffman encourages wholesale law breaking as an acceptable tactic to scale a company is just beyond words. Reid Hoffman's books is a bible of illegality. Using the framework provided by Hoffman and Yeh, listeners will learn how to design business models which simultaneously support growth at a furious pace and capture the market as well as how to navigate the necessary shifts in strategy needed at each level of scale.

Prioritising speed over efficiency in an environment of uncertainty, Blitzscaling illustrates how businesses can accelerate to the stage in a company’s life cycle where the most value is generated. But what is the secret to their outstanding success? Hoffman and Yeh explain that it’s simple: they’ve learnt how to blitzscale.įeaturing case studies from numerous prominent tech businesses such as Airbnb and WeChat, this book offers a specific set of practices for catalysing and managing dizzying growth in burgeoning start-ups. Silicon Valley is renowned for its striking number of businesses which have grown from garage start-ups into global giants - Apple, Cisco, Google, HP and Intel, to name a few.

From the authors of New York Times best sellers The Alliance and The Start-up of You comes a smart and accessible must-have guide for budding entrepreneurs everywhere.

Blitzscaling by reid hoffman